The Unvarnished Truth Effect
Objective market evidence that internal teams rarely hear directly
Leadership
Jeremy brings 25 years of digital strategy and execution for global brands including Intel, Microsoft, J&J, Novartis and the BBC. He provides a rare combination of creative insight and full-lifecycle product expertise. His passion is to find and solve human-centred design challenges in B2B and B2B2C solutions.
Mission
System 9 Labs exists to ensure HealthTech investment is better realised, so that patients are better served.
We have learned that standout product-market fit is fundamentally a listening and synthesis challenge. Technical features do not always translate to buyer value, and perceived benefit does not guarantee commercial adoption. Our mission is to bridge these gaps in complex, high-pressure environments.
Some Success Stories
Testimonials
"He will literally fly to the ends of the the earth to sit down with the right 'customer' to gain the inspiration not only on what is needed, but what will create the compelling user experience that drives adoption, engagement and impact.”
Alan Kalton
Principal
UK & Europe, Axtria
"Jeremy's keen eye for design and relentless focus on solving our customers' problems, has pushed our product to the next level.”
Ruan Viljoen
Chief Technology Officer
BroadReach Healthcare
"What sets him apart is his ability to bring clarity to complexity.
Jeremy's deep listening skills consistently draw out insights that drive real progress.”
Sandeep Kapoor
Vice President
Aktana
"His mentorship, and ability to innovate through strategic design-thinking, helped our team to bring value to our customers even when resources were sparse.”
Amogh Rajan
Product Lead, US Solutions
Vantage Health Technologies
"Jeremy has that rare combination of a great feel for strategic user experience and product development, along with tremendous management skills."
Bernard Katz
Director, Product Management
Vantage Health Technologies