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I said in my previous post that one of the ways Rumelt defines "bad strategy" is when leaders use it to avoid the 'pain of choice'. I'd take this one step further and say the only way to commit to "good strategy", and confront that pain of choice, is by being open to experimentation. We often underestimate the importance of this shift in thinking... The pressure to focus We know industry leaders today are facing significant market forces, while demand rises for greater impa

I’ve always been fascinated by the ambiguity of the word ‘Strategy’. It’s known to be a nebulous concept, but it still amazes me how often attempts to define it cause confusion. Its mixed up with goals. Or tactics. Or even a vision statement. And so much more. And if you go further and ask someone what constitutes a strategy, things get even more blurry. One of my favourite business books of all time tackles these questions head-on. In Good Strategy / Bad Strategy, Professor