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Privacy Policy

Last updated: May 15th, 2026

This Privacy Notice is for System 9 Labs (‘we’, ‘us’, or ‘our’), which is a consultancy business operated by Jeremy Flax. This Privacy Notice describes how and why we might access, collect, store, use, and/or share (‘process’) your personal information when you use our services (‘Services’), including when you:

 

  • Visit our website at https://www.system9labs.com or any website of ours that links to this Privacy Notice

  • Engage with us in other related ways, including any marketing or events

 

 If you still have any questions or concerns, please contact us at info@system9labs.com.



1. WHAT DATA WE COLLECT
 

We may collect the following personal data:

  • Name, email address and contact details when you book a conversation or contact us

  • Information you provide during briefing sessions (kept strictly confidential)

  • Technical data such as IP address, browser type and pages visited via cookies and analytics


2. HOW WE USE YOUR DATA
 

We use your personal data to:

  • Respond to enquiries and manage bookings

  • Deliver strategy, coaching and consulting services

  • Send relevant updates if you have opted in

  • Improve our website and services


3. LEGAL BASIS FOR PROCESSING

Under UK GDPR, we process your data based on:

  • Consent - when you voluntarily submit information or opt in to communications

  • Contractual necessity - when processing is needed to deliver our services

  • Legitimate interest - to improve our services and website experience


4. DATA SHARING

We do not sell your personal data. We may share data with trusted third-party service providers (such as Google Calendar for bookings and Google Meet for sessions) only where necessary to deliver our services. All providers are required to protect your data in accordance with UK GDPR.

5. DATA RETENTION

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Briefing notes and records are retained for a maximum of 12 months after the final session unless you request earlier deletion.

6. YOUR RIGHTS
 

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data

  • Withdraw consent at any time

  • Object to processing based on legitimate interest

  • Lodge a complaint with the Information Commissioner's Office (ICO)


7. CONTACT
 

If you have any questions about this privacy policy or wish to exercise your rights, please contact us via the booking link on our website or email us directly.

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